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Free Shipping With Royal Mail
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100% Return Guarantee Within 30 Days
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Fast & Secure Payment
Serena Maxi Dress — Effortless Elegance in Every Step
The Serena Maxi Dress is designed for women who want refined style without effort.
Its lightweight feel, flattering waist, and flowing skirt create an elegant silhouette that moves beautifully with you — from everyday moments to special occasions.

Why Women Love the Serena
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Lightweight & breathable — soft on the skin and perfect for warm days
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Flattering fit — gently defines the waist without feeling restrictive
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Flowing maxi length — elegant movement with every step
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Button-front design — timeless and versatile styling
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Long sleeves with ease — graceful coverage with all-day comfort

Fit & Details
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True to size
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Length: ankle-length
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Not see-through
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Soft structured fabric with minimal wrinkling
Between sizes? We recommend sizing up for a more relaxed fit.
Perfect For
✔ Everyday elegance
✔ Dinners, gatherings & events
✔ Casual with sandals, elevated with heels

Beyond Chic customer reviews
Janet H.
Exactly what I needed
This fit is perfect and the fabric feels so soft. Very happy with the quality – will definitely order again.
Linda S.
Super fast delivery
I ordered on Monday and it arrived the next day! Really impressed with the service and the packaging was lovely too.
Carol B.
So comfortable and flattering
Feels amazing on my skin and fits just right. Haven’t felt this confident in a while!
Susan M.
Great customer service
Had a question about sizing and got a reply within an hour. Friendly and helpful – made the whole experience stress-free.
Deborah T.
Lovely quality
Better than expected. The material feels premium and it looks even nicer than the photos.
Frequently Asked Questions
We're here to answer all your questions!
Free premium shipping
We ship all our orders within the UK with Royal Mail. Do you order before 11 PM? Then your parcel will be sent the next day free of charge. So you will receive your order quickly and without extra costs!
Returns
Not quite satisfied? No worries! You can easily and quickly return your order within 30 days of receipt. We make sure the process goes smoothly, so you don't have to worry.
Size
Our clothes fit exactly as indicated in the size chart. You will find the size chart with each product, so you can always choose the right size and be sure it fits perfectly.
Need more help?
Have a question or need advice? Don’t hesitate to contact us. We are here to assist you and provide expert guidance.
Email: info@beyondchiclondon.com
Mon / Fri 09:00 - 17:00
Sat / Sun 10:00 - 17:00